Free for Brisbane and Gold Coast renovation and fit-out companies

Your 4-Week Content Plan for Renovation Companies is ready

High end clients check your Instagram, Facebook, Google profile and website before they book a consult. This plan shows exactly what to post on each one for the next four weeks, using the projects you are already working on.

  • What to post each week on Facebook, Instagram, Google and your website
  • A caption idea for every post
  • A half day shot list that covers the whole month

PDF, 11 pages, A4 and printable. Opens right here in your browser. Tom will call you within a business day to hear about your business.

The 4-Week Content Plan for Renovation CompaniesBy Tom MacDonald, TomMac Photography
Finished marble kitchen and dining fit-out in Brisbane, photographed by TomMac Photography
Open the Plan
PDF, A4, printableEdition 1, Sept 2026
20 years photographing businesses
Brisbane based, Gold Coast covered
Renovation, fit-out and interiors
What is inside

Four weeks. Four channels. One theme a week.

Every week gets one page: the posts for Facebook, Instagram, your Google Business Profile and your website, and a caption to start from.

01Your content health check

Tick what clients see today on Instagram, Facebook, Google and your website.

W1Who you are and how you work

The team, the process and the standard.

W2Projects in progress

The build, the trades and the craft.

W3Before, after and selections

The transformation and the materials.

W4The finished project

The styled set that sells the next job.

08The half day shot list

Every photo the four weeks need, in one visit.

Why it matters

A month of content, planned for you

You know exactly what to post

Four weeks of posts for Facebook, Instagram, your Google Business Profile and your website, with a caption idea for every one.

Your channels finally match your work

A quick health check shows what customers see today, and the plan fixes the gaps week by week.

One shoot covers the whole month

The shot list gets every photo and short video the four weeks need in a single half day visit.

Finished marble kitchen and dining fit-out in Brisbane, photographed by TomMac Photography
About the photographer

Tom MacDonald

Twenty years behind a camera, ten of them running his own studio in Brisbane. Tom started at one of the world's largest auction houses in London, photographing objects where the detail had to be right the first time. He now photographs businesses: their people, their premises and their work.

People hire people before they hire a company. Tom researches your market before the shoot, works around a busy site, and captures real work rather than staged photos.

20 yrsPhotographing businesses
4Weeks of posts
4Channels covered
QLDBrisbane and Gold Coast

Get the plan, then tell Tom about your business

He will call within a business day. If you would rather reach him first, email tom@tommac.photography.

Open the PDF